My Story

Hello.

I’m Jo, former Chief-of-Staff turned Executive and Leadership Coach and facilitator based in Brisbane, Australia. For nearly 15 years, I’ve been coaching and training all sorts of people in all sorts of roles and organisations.

And I love it!

I get so much excitement, energy, and satisfaction in helping people to:

  • Find more satisfaction in what they do.

  • Feel more confident and capable.

  • Push themselves out of their comfort zone.

  • Lead teams, build businesses, conquer industries.

  • Make enormous, exhilarating, life-altering decisions.

  • Create more JOY in all parts of their life.

  • Become happier, healthier, and generally more awesome!

    I can help you too.


What makes me different

Understanding

  • I’ve been a senior leader in several companies over a number of years, giving me a real-world understanding of the challenges that you are facing.

  • It’s this understanding that enables me to provide effective, tested strategies that provide results. You don’t want a plan that only works on paper. You want a plan that specifically works for you.

Experience

  • Before becoming a coach, I worked in companies all around the world. I’ve been involved with a wide variety of teams, challenges, and globally recognised brands. 

  • This journey has proven invaluable when tackling new challenges. My experience with diverse cultures, personalities, and situations means I only offer solutions that are tailored to your needs. No cookie cutters here.

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Joy

  • If you enjoy what you do, you’re going to succeed. Whether you’re working on your career or your personal life, finding joy is key to making progress – and sticking with it.

  • Many of us are simply existing, rather than forging an enjoyable path through life. I’ll help you to identify what aspects of your life bring you happiness, giving you clarity and direction.

Bio

Jo (Fisher) Pugh has over a decade of leadership experience, giving her deep insights into high-performing teams and individuals. As former Chief of Staff at an award-winning New York Advertising Agency, Jo earned a reputation for getting the best out of people while fostering an environment where they could be confident, energised, and successful. Leading a diverse team taught her that success is a highly individual journey, requiring tailored solutions.

Jo has worked with some of the world’s biggest global brands, enhancing her ability to navigate complex corporate landscapes, often by finding the simplest, most direct solutions. She also had a Leadership Coach along the way that developed her confidence, abilities, and enjoyment of these high-pressure roles.

For the past 14 years, Jo has been a qualified Executive and Leadership coach, partnering with clients and organisations to help teams and individuals thrive in constantly evolving environments. She combines practical frameworks (based on EQ and Neuroscience) with a focus on confidence, enjoyment, and continuous growth.

Jo’s enthusiasm and love for adventure, having traveled to over 40 countries and lived in five, bring energy and global perspectives to her coaching. Her genuine passion for her work shines through in the shared successes with her clients, fostering joy and fulfillment in their professional and personal lives.

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Testimonial

I’ve been working with Jo for the past eight months during a transformative time in my career, and honestly - I don’t know what I would’ve done without her! She’s helped me grow so much, both professionally and personally. Jo’s the perfect combo of a straight-talking coach and the biggest cheerleader. She gives me the reality check I need when I’m overthinking or holding myself back, and we always manage to have a good laugh. Every session leaves me feeling confident, clearer, and more grounded.

~ Jessica Higgins, General Manager, Charles LLoyd